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The Clue

New businessman's activity (12 letter answer)

The Answer

ESTABLISHING

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Notes

The answer ESTABLISHING is so rare that it appears less than once every 2500 puzzles.

Definition

ESTABLISH as a verb:

1. (establish, set up, found, launch) = set up or found; "She set up a literacy program"
2. (establish, found, plant, constitute, institute) = set up or lay the groundwork for; "establish a new department"
3. (prove, demonstrate, establish, show, shew) = establish the validity of something, as by an example, explanation or experiment; "The experiment demonstrated the instability of the compound"; "The mathematician showed the validity of the conjecture"
4. (lay down, establish, make) = institute, enact, or establish; "make laws"
5. (establish, give) = bring about; "The trompe l'oeil-illusion establishes depth"
6. (install, instal, set up, establish) = place; "Her manager had set her up at the Ritz"
7. (establish, base, ground, found) = use as a basis for; found on; "base a claim on some observation"
8. (build, establish) = build or establish something abstract; "build a reputation"