The Clue
It's not hot for long (3 letter answer)
The Answer
FAD
Tags
Notes
The answer FAD is common and appears about once every 200 puzzles.
Related Clues
Craze
Pokémon, for one
Rage
"In" thing
In thing
Vogue
A day's craze
Fleeting craze
Furbys, once
It'll pass
It's "in one era and . . . "
It's in, for now
Kind of diet
The lambada, once
Latest thing
The macarena, once
Passing fancy
Tattoos, currently
Temporary excitement
Angry Birds, e.g.
Beanie Babies, e.g.
Beanie Babies, once
Goldfish swallowing, e.g.
Hula-Hoops, once
It comes and goes
It's all the rage
Mood rings, once
Pet rocks, once
Short-lived thing
Troll dolls, once
Angry Birds, e.g., in 2010
Cabbage Patch dolls, e.g.
Furbys or yo-yos, once
Goldfish swallowing in the 1920s, e.g.
Hula-Hoops or Furbys, once
It's in one year and out the other
Macarena or Beanie Babies, once
Possession of pet rocks, e.g.
It goes in one era and out the other
It's hot, then it's not
Definition
FAD as a noun:
1. (fad, craze, furor, furore, cult, rage) = an interest followed with exaggerated zeal; "he always follows the latest fads"; "it was all the rage that season"